Effective campaign management is vital to ensure a positive return on your marketing investments.
The key to successful campaign management, whether using on-line or off-line media, is the effective coordination of all internal communication process across all relevant departments.
At Innovate Leisure we make this process simple.
For every campaign we deliver, all management & supervisory teams will receive a detailed implementation brief setting out the primary objectives of the campaign plus key responsibilities, daily activity targets and any recording & reporting processes.
Front of house & supporting staff will also receive a summary version of this document setting out key dates and instructions on how to handle enquiries / promotional pricing/ discount vouchers etc.
And of course we will coordinate the design, print and deliver your campaigns both on-line and off-line.
This support is an integral aspect of all campaigns we deliver for you.
We also offer an enhanced service where we will liaise with each department and /or venue to collate results and generate a regular activity report for senior management review. Where targets are not being reached we will provide revised action plans and additional training and/ or guidance to relevant departments or individuals.
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